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"Publishing"
You liked it, share it, exchange it on Facebook, but what do you do with those moments once published? Do you remember what you were doing on summer 2009 or who were your friends at the time? What if it was possible to print Facebook to keep, archive and share his live ? All this [...]
This latest news that bookstore sales are actually on the rise really surprised me. According to estimates released Friday morning by the U.S. Census Bureau, bookstore sales rose 1.2% in July to $981 million. The July increase followed a 3.8% gain in June and resulted in a 0.6% increase in bookstore sales for the first [...]
Mobile engagement services company, Nellymoser, reports that the number of uses of mobile action barcodes in top U.S magazines has doubled this year. In fact, every single top U.S magazine has at least one mobile action code. Nellymoser analyzed the published issues from April to June 2012, covering 46,132 magazine pages. Here is an outline [...]
Apple is urging a federal court to reject the Justice Department’s proposed settlement with a group of e-book publishers, calling the terms “fundamentally unfair, unlawful, and unprecedented.” DOJ’s antitrust division sued Apple and five publishers in April, accusing them of colluding to raise the price of e-books. Apple and two publishers, Macmillan and Penguin Group, [...]
Yesterday, my wife, Melissa, visited Barnes & Noble to pick up some training books as she prepares herself to run a marathon in Disney World. Like many families, we often struggle with eating healthy consistently and diet will obviously play an essential role in Melissa’s training. While sifting through books, she came across an information-packed [...]
A children’s book about the election process is about to become physical reality thanks to Kickstarter, the wildly successful fundraising website. The author, Nick Dazé studied English at USC. He began writing about Roger Nix when he was still in college. The idea came to him in the summer, while watching coverage of the 2004 [...]
Long-time rapper Snoop Dogg is entering the book publishing market with a book that you can not only read, but smoke. Time reported that “Rolling Words: A Smokable Songbook” will be released from Snoop as a marketing campaign for his new Kingsize Slim Rolling Papers. In the below video for the book, Snoop Dogg says [...]
WIRED announced that the first-ever magazine advertisement utilizing Near Field Communication (NFC) technology will appear in its April issue. Readers who own NFC-enabled Android smartphones can launch a mobile website allowing them to test-drive the new Lexus Enform with Safety Connect, Lexus’ in-car navigation and information service by simply placing their phone near the ad. [...]
At SXSW, Marvel announced a partnership with Aurasma, an augmented reality company that created technology allowing mobile phones to recognize images, symbols and objects rather than bar codes or QR codes and delivering relevant content in real time, including videos, animations, audio or webpages. It sounds like an intriguing clash between comics and the digital [...]
Augmented reality has ultra-cool possibilities and seems more science fiction than reality. In the movie, Minority Report, we see a clear vision of the endless benefits of personalized augmented reality (from a marketing perspective at least). Augmented realty is already here. You see it with items such as X-Box’s Kinect, through smart phone cameras and [...]
Good To Great, by Jim Collins, tries to answer why some companies become wildly successful while others don’t. The book’s attempt to scientifically analyze top performing companies and identify common traits is no doubt interesting and revealing, yet it shouldn’t be viewed as a “business bible.” There are many skeptics of Collin’s findings, but more [...]
A while back, I discussed how advertising with newspapers (along with cable and radio) just doesn’t make much sense anymore and why we only advertise online. My main reasoning was due to poor offerings of analytics by these media companies. Basically, these companies offer very little to measure the success of your ads. But an [...]
Including myself, Apple fans across the globe have mourned the late Steve Jobs. Months ago, when I learned a Steve Jobs biography would be written by Walter Isaacson, I was psyched. A couple years ago, I had read Isaacson’s biography on Einstein (named Einstein), and it became an instant favorite of mine. What’s nice about [...]
PublishersWeekly.com reports that E-book sales from publishers that report to the AAP rose 116.5% in August, to $88.8 million, compared to August 2010. The gain marked an acceleration in e-book growth compared to July when sales of the format increased 105%, the slowest in 2011. All trade print segments had a decline in August sales [...]
In what was described internally as a cost-cutting move, Marvel Comics laid off 11 employees last week, including three editors, four in production, two in the collections department and two from digital compositing. Only two weeks ago Jim Sokolowski, Marvel’s COO was laid off for similar reasons, and earlier in the summer director of publishing [...]
The open source blogging start-up which created WordPress, Automattic, has made its first investment, leading a round of funding in Austin, Texas-based OwnLocal, which offers tools for newspapers to help local businesses with their Web presence. OwnLocal is also one of the first for-profit investments by the Knight Enterprise Fund for media innovation; additional funding [...]
Big crowds and the growing transition to digital delivery were the big stories coming out of New York Comic Con, held this past weekend at the Jacob Javits Convention Center in New York City. Although official figures have not yet been released, in his blog, ReedPop v-p and show organizer Lance Fensterman said the 2011 [...]
Barnes & Noble Inc. is removing from its consumer and college bookstores 100 graphic novels published by Time Warner Inc.’s DC Entertainment unit in a move that underscores the increasing tensions between book publishers and retailers over exclusive content. Barnes & Noble’s move follows the Sept. 29 disclosure by DC Entertainment that it struck an [...]
