Currently viewing the tag: "publishing"
This latest news that bookstore sales are actually on the rise really surprised me. According to estimates released Friday morning by the U.S. Census Bureau, bookstore sales rose 1.2% in July to $981 million. The July increase followed a 3.8% gain in June and resulted in a 0.6% increase in bookstore sales for the first [...]
A children’s book about the election process is about to become physical reality thanks to Kickstarter, the wildly successful fundraising website. The author, Nick Dazé studied English at USC. He began writing about Roger Nix when he was still in college. The idea came to him in the summer, while watching coverage of the 2004 [...]
Long-time rapper Snoop Dogg is entering the book publishing market with a book that you can not only read, but smoke. Time reported that “Rolling Words: A Smokable Songbook” will be released from Snoop as a marketing campaign for his new Kingsize Slim Rolling Papers. In the below video for the book, Snoop Dogg says [...]
Augmented reality has ultra-cool possibilities and seems more science fiction than reality. In the movie, Minority Report, we see a clear vision of the endless benefits of personalized augmented reality (from a marketing perspective at least). Augmented realty is already here. You see it with items such as X-Box’s Kinect, through smart phone cameras and [...]
In what was described internally as a cost-cutting move, Marvel Comics laid off 11 employees last week, including three editors, four in production, two in the collections department and two from digital compositing. Only two weeks ago Jim Sokolowski, Marvel’s COO was laid off for similar reasons, and earlier in the summer director of publishing [...]
Barnes & Noble Inc. is removing from its consumer and college bookstores 100 graphic novels published by Time Warner Inc.’s DC Entertainment unit in a move that underscores the increasing tensions between book publishers and retailers over exclusive content. Barnes & Noble’s move follows the Sept. 29 disclosure by DC Entertainment that it struck an [...]
I’ve always been a fan of Dr. Seuss…who isn’t? When I spotted this on Publishers Weekly, I had to pass it along. The Bippolo Seed and Other Lost Stories, a collection of seven tales by Seuss were first published in Redbook in 1950 and 1951. They are appearing in book format for the first time, [...]
Flipboard and Condé Nast bring brand advertising to the popular social magazine for iPad with Web content from The New Yorker, Wired and Bon Appétit, with additional titles coming to Flipboard throughout 2011. American Express will be first to launch its campaign starting today in The New Yorker with Lexus following suit in October in [...]
One of the largest gripes with developers, publishers and designers concerning the Apple’s App Store is the 30% cut Apple demands from all app and in-app purchases. Is it fair? Is it inhibiting innovation? Is it evil? First, for all of you who are unfamiliar with the situation. Basically, every app you purchase, Apple gets [...]
Wow, according to AAP Publishers’ March 2011 Sales Report, print books show growth while e-books continue climbing, according to Both print and digital formats of books enjoyed revenue gains in March 2011 vs last year according to the monthly net sales report of the Association of American Publishers, the industry’s national trade association. In the [...]
HP announced that MagCloud, its revolutionary content publishing web service, is nominated for a prestigious Webby Award in the Web Services and Applications category and named an honoree in the Magazine category. Nominees for the 15th annual Webby Awards were chosen from a field of more than 10,000 entrants. Additionally, MagCloud is up for a [...]
Powerful continuing growth of books on digital platforms–both e-Books and Downloaded Audiobooks–are highlights of the February 2011 sales report of the Association of American Publishers, which is being released today. The report, produced by the trade association of the U.S. book publishing industry, tracks monthly and year-to-date publishers’ net sales revenue in all categories of [...]
Newspapers are a dying breed, but newspaper companies still have time to plan for the future if they act now. As of the end of 2010, more people get their news from the Internet than from newspapers, and more ad dollars went to online outlets than to newspapers. In surveys conducted by the Pew Project [...]
RSVP Publications, a direct marketing and direct mail company specializing in reaching affluent homeowners, has breathed new life into direct mail by adding quick response (QR) codes to its direct mail card packs for use with smart phones. “Who says direct mail is dead? We’ve changed all the rules with our ‘Talking Postcards,’” said Larry [...]
Many publishers are simply dazed and confused when it comes to employing mobile and tablet based versions of their publications. The problem is, they have to invest in expensive app development and follow rules dictated by Apple and Google, but OnSwipe may be the dark knight rising. Apple also requires all app developers to share [...]
The book publishing industry was just beginning to grapple last week with the many repercussions the Borders Group Chapter 11 filing will bring to all facets of the industry. The most immediate impact, of course, is the loss of revenue associated with the bankruptcy itself. The 30 largest creditors are owed approximately $314 million, with [...]
While reading this month’s Bon Appétit magazine, I spotted this ad that pictured Michael Phelps and the above copy. The ad seems to be widespread as I have also seen it in People and Entertainment magazines. The leaders of five major magazine companies—Charles H. Townsend, Condé Nast; Cathie Black, Hearst Magazines; Jack Griffin, Meredith Corporation; [...]
Today, Apple announced a new subscription service available to all publishers of content-based apps on the App Store℠, including magazines, newspapers, video, music, etc. This is the same innovative digital subscription billing service that Apple recently launched with News Corp.’s “The Daily” app. Here is the rest of Apple’s press release Subscriptions purchased from within [...]
